VIDEO AND PHOTOGRAPHY
Content is King!
Imagery can bring a style which becomes identifiable with your business. When customers see the images, they make a mental association of those images to your company. It’s subliminal but powerful. Images that show you, your team, your actual product, service or business will feel authentic in a way that stock images never can. People buy from people they trust. The right imagery can help build that trust.
With people increasingly searching for business video content over written words, videos are the perfect way to showcase your business, engage with your audience online and get them talking about you.
Both Facebook and Instagram prefer videos and your advertising costs will be lower if you use high quality and engaging videos.
Your Media Represents Your Business!
Low quality, unprofessional photos, and videos will communicate the same about your business and the products and services you offer. Your content on social media (photos/videos) and your website are hugely important when it comes to making a first impression on customers. Don’t skimp on them.